The Brand Odyssey

BRANDING

MIRROR & MIME

compass
Mirror & Mime salon brand identity on stationery and cards

INTRODUCTION

Client

Mirror & Mime

Sector

Beauty

Audience

B2C

We successfully delivered a comprehensive brand identity package for Mirror & Mime, covering logo design, brand fonts and colors, product mockups, in-store signages, menu design, stationery, and other vital branding elements. Our goal was to create a cohesive and visually appealing brand identity for this unique salon situated in Mumbai.

Challenge

The salon’s hearing and speech impaired staff crafted a peaceful and serene ambiance, while the client desired a modern logo that seamlessly blended with the salon’s beautifully designed interiors. As an agency, our challenge was to capture and combine both the modern and peaceful elements within the branding.

Mirror & Mime branded apron with stylist portrait

Solution

To overcome this challenge, we developed a brand identity that celebrated the salon’s distinctive qualities and harmonized effortlessly with its modern interior design. Our solution involved creating a modern yet welcoming brand identity that conveyed the essence of tranquility and sophistication.

Mirror & Mime ampersand brand pattern
Mirror & Mime business card design
Mirror & Mime salon posters: Love is in the Hair and Have a Great Hair Day

Impact

Our comprehensive branding services had a profound impact on Mirror & Mime’s business. The consistent design elements, including in-store signages, menu design, and stationery, contributed to a memorable brand image. Ultimately, this elevated brand experience led to increased customer engagement and fostered stronger customer loyalty.

Mirror & Mime logo variations

OTHER PROJECTS