SEO and AEO services in Pune
The Brand Odyssey helps businesses in Pune, across India and in the UAE get found on Google and recommended by AI tools like ChatGPT and Gemini. We fix what stops search engines from understanding your website, write the pages and answers your customers are looking for, and run paid campaigns when you need results sooner. Every project is led by our founder, Saurabh Khatri, who has 18 years of brand and marketing experience.
Being found online has changed
People still search on Google, but more of them now ask ChatGPT, Gemini or Google's AI Overviews for a recommendation and never click a link. Those tools mention only a handful of businesses. If your website is slow, unclear or missing the answers people want, you are unlikely to be one of them.
SEO is about ranking in search results. AEO, or answer engine optimisation, is about being a business that AI tools understand, trust and mention. Most of the work overlaps, so we do both together. For the longer version, we have written a plain guide on how to get recommended by ChatGPT and Google's AI answers.
What we do
- A technical check of your website: speed, mobile use, indexing, broken pages, redirects and security issues
- Keyword and question research, so we know what your customers actually search for and ask
- Service pages, FAQs and articles written in plain language, for people first and search engines second
- Structured data, so Google and AI tools can read your business details, services and FAQs
- Google Business Profile setup and upkeep for local search
- Google Search Console and Bing Webmaster Tools, set up and watched
- Performance marketing on Google and Meta when you need leads quickly
- Monthly reports on rankings, traffic, enquiries and AI visibility
We work best on WordPress websites, including the ones we build, and can also work alongside your developer if your site runs on another platform.
How an SEO and AEO project runs
- Audit: we look at your website, your Search Console data and your competitors, and list everything that is holding you back, in order of what matters most.
- Fix: we sort out the technical problems first, because new content will not help much if search engines cannot read the site properly.
- Build: we improve your existing pages and add the ones that are missing, such as a separate page for each service and clear answers to common questions.
- Grow: we publish helpful articles, get you listed on the right directories and keep your business details consistent across the web.
- Measure: each month we report what changed and what we will work on next.
What this looked like on our own website
When we audited our own website in 2026, Google was seeing only a handful of our real pages, alongside tens of thousands of old spam addresses left behind by a past hack. We told Google those addresses were gone for good, cleaned up the sitemap, gave each service its own page with clear answers to common questions, added structured data and an llms.txt file, and set up Bing alongside Google. It is the same process we follow for clients.
Based in Pune, working across India and the UAE
We are based in Kondhwa, Pune. Search work happens almost entirely online, so we work just as easily with businesses elsewhere in India, in the UAE and in Southeast Asia as with those nearby.
What it costs
SEO and AEO usually start with a one-time audit and fixes, followed by a monthly retainer for content, listings and reporting. Paid campaigns are priced separately from the ad budget itself. We send a written scope and a quote before any work begins.
Questions people ask us
How long does SEO take to work?
Technical fixes can show results in a few weeks. Rankings for competitive searches usually take three to six months of steady work, and longer in crowded markets. Be careful with anyone who promises first page results in a few days.
What is AEO?
AEO stands for answer engine optimisation. It means making your website and your presence across the web easy for AI tools like ChatGPT, Gemini and Google's AI Overviews to understand, trust and quote.
Can you guarantee we will appear in ChatGPT or Google's AI Overviews?
No one can guarantee that, because these tools change their answers all the time. What we can do is make your business much easier for them to find, understand and trust.
Do you also run Google Ads and Meta ads?
Yes. When you need leads sooner, we run performance campaigns on Google and Meta alongside SEO, and report on what each campaign brought in.
Will you work on a website you did not build?
Yes. We can work on existing WordPress websites, and alongside your developer if the site runs on another platform.
Do you offer SEO for businesses in Dubai and the UAE?
Yes. Search work runs fully online, and we work with businesses in India, the UAE and Southeast Asia.
Not showing up where your customers are looking?
Tell us about your business and your website. Book a call or send a short brief, and we will come back with what we would fix first.